In Belgium you have waffles and chocolate. In France you have cheese and baguettes. In Utah, you have Sub Zero Ice Cream.
Chances are, if they’re not from around here, they probably haven’t heard of Sub Zero Ice Cream, or if they have, they haven’t tried it. They probably don’t know why they need to. But they need to. It’s not just another ice cream, it’s the holy grail of ice cream. Perfection has been achieved, and we need to spread the word!
Not only is it a whole new adventure in taste and texture, even the presentation is a crowd pleaser. Billowing fog rolls out as their own creation comes to life. A creation so personal, they chose everything about it from the custard base to the cherry on top. Dessert and a magic show, and you can guarantee they’re chosen as volunteer from the audience.
I used to struggle to grasp what “American” food I can take my foreign friends to. I don’t necessarily want fast food, and its quality, to be what they remember me by, you know? Then I remember Sub Zero Ice Cream. The freedom of choice, now that’s truly American! The magic of making it is memorable for sure! And it is a Utah original, something from my hometown that would make it famous someday. The birthplace of nitrogen frozen ice cream! Now it’s a staple for even out of state friends. Even if they have a franchise in their own state, there’s just something special about coming to the original where you might even meet the founders.
The wonder of that first experience seeing it made, perhaps a new fascination with the science behind it, that first taste of the best ice cream they’ve ever had. It’s guaranteed to make their trip memorable. What could be a better pair for the Greatest Snow on Earth than the Greatest Ice Cream on Earth? Or, it can be the perfect place to relax after the hot dusty tour through Utah’s numerous national and state parks, a cold mini vacation to refresh the group before heading back out on the trail.
There’s no question; any time of year can be the perfect time to take your friends to your hometown original. It’s a simple activity, a quality experience, and delicious. It guarantees memories will be made and celebrates our truly American freedom of choice. Truly a go-to!